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Salário: Marketing Manager em Brazil

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Category Marketing Manager
Amazon, Sao Paulo, SP, BR
DESCRIPTIONAmazon is an equal opportunity employer and hires qualified individuals regardless of gender, race, sexual orientation, religion, nationality, age or disability. Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon continues to grow and evolve as world-class e-commerce. Amazon.com.br is an important and fast-growing business for Amazon.Amazon.com.br is looking for a customer-obsessed and analytical Category Marketing Manager to define the strategy and create marketing initiatives that generate discoverability and engage consumers in Other Hardlines.Key job responsibilitiesKey responsibilities are1. Customer understanding & Insights: Marketing managers are key business partners who use internal and external data of the PFs and GLs to create marketing initiatives that will drive customer base growth within the PFs. Marketing managers are responsible for traffic analysis, customer balance by PF, dive deep on HVAs (as Prime, App Only), connect with BICs and programs to bring insights to the Category/Commercial and Central Marketing teams to drive acquisition and engagement within the PFs.2. Demand generation: Marketing managers own the category strategy and execution for: 1) Events, from T1 to category events (T4) and 2) Traffic Channels (Events and Evergreen). Both are important drivers to accelerate the flywheel, create awareness of relevant selection and increase customer acquisition and engagement. Events are a great way to attract new customers and generate brand awareness, while Owned and Operated Channels (such as Outbound and Homepage) allows us to connect with customers in a free and easy way.3. On-site experience: Continuously improve the customer experience simplifying the shopping journey to make Amazon the preferred online destination to buy our categories. We lead initiatives to address issues and gaps that impact CX (e.g. browse node refreshes, refinements), guarantee discoverability of categories (e.g. unhide nodes, add navigation slots) and improve navigation in partnership with ShopEx team.We are open to hiring candidates to work out of one of the following locations:Sao Paulo, SP, BRABASIC QUALIFICATIONS- Professional marketing experience;- Experience using data and metrics to drive improvements;- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables);- Experience executing scaled marketing campaigns through email or social media;- Experience with test and learn, marketing optimization and experimentation.PREFERRED QUALIFICATIONS- Experience driving direction and alignment with large cross-functional teams and agency partners;- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint.
Client Marketing Manager - Remote Work / Ref. 1019E
BairesDev, Curitiba, PR
Descrição Área e especialização profissional: Marketing - Marketing Nível hierárquico: Gerente Número de vagas: 10 Local de trabalho: Curitiba, PR Who we are BD is proud to be the fastest-growing company in America. With people in five continents and world-class clients, we are only as strong as the multicultural teams at the heart of our business. To consistently deliver the highest quality solutions to our clients, we only hire the Top 1% of the best talents and nurture their professional growth on exciting projects. Client Marketing Manager at BD We are looking for a Client Marketing Manager to join our team and improve the client experience and every point of contact of our prospects’ customer journey. What You’ll Do: Generate and lead marketing campaigns. Provide original content: case studies, blog posts, infographics, videos, and white papers. Coordinate the look & feel consistently between our marketing materials and collaterals. Supervise internal and external providers to guarantee on-time and quality delivery. Help the sales team to improve communication with our clients and prospects. Here’s what we are looking for: +5 years of proven experience in Marketing, Communication, Advertising, or related field. 3+ years in sales enablement. Understanding of marketing and sales touchpoints. Social media savvy, and knowledge of design tools. Advanced English Level. How we do make your work (and your life) easier: 100% remote work. Hardware setup for you to work from home. Flexible hours - make your schedule. Paid parental leave, vacation & holidays. Diverse and multicultural work environment. An innovative environment with the structure and resources of a leading multinational. Excellent compensation — well above the market average. Here you can grow at the speed of your learning curve. Our people work remotely but with a consistent and robust culture that promotes diversity and teamwork. To continue being the leading software development company in Latin America, we want to ensure that every BD member gets the best growth and professional development opportunities in a diverse, welcoming, and innovative environment. Every BD team member brings something unique to our company. We want to hear your story. Apply now! Check our website. Exigências Escolaridade Mínima: Ensino Superior Inglês (Avançado - Requerido)
Client Marketing Manager - Remote Work / Ref. 1019E
BairesDev, Brasília, DF
Descrição Área e especialização profissional: Marketing - Marketing Nível hierárquico: Gerente Número de vagas: 10 Local de trabalho: Brasília, DF Who we are BD is proud to be the fastest-growing company in America. With people in five continents and world-class clients, we are only as strong as the multicultural teams at the heart of our business. To consistently deliver the highest quality solutions to our clients, we only hire the Top 1% of the best talents and nurture their professional growth on exciting projects. Client Marketing Manager at BD We are looking for a Client Marketing Manager to join our team and improve the client experience and every point of contact of our prospects’ customer journey. What You’ll Do: Generate and lead marketing campaigns. Provide original content: case studies, blog posts, infographics, videos, and white papers. Coordinate the look & feel consistently between our marketing materials and collaterals. Supervise internal and external providers to guarantee on-time and quality delivery. Help the sales team to improve communication with our clients and prospects. Here’s what we are looking for: +5 years of proven experience in Marketing, Communication, Advertising, or related field. 3+ years in sales enablement. Understanding of marketing and sales touchpoints. Social media savvy, and knowledge of design tools. Advanced English Level. How we do make your work (and your life) easier: 100% remote work. Hardware setup for you to work from home. Flexible hours - make your schedule. Paid parental leave, vacation & holidays. Diverse and multicultural work environment. An innovative environment with the structure and resources of a leading multinational. Excellent compensation — well above the market average. Here you can grow at the speed of your learning curve. Our people work remotely but with a consistent and robust culture that promotes diversity and teamwork. To continue being the leading software development company in Latin America, we want to ensure that every BD member gets the best growth and professional development opportunities in a diverse, welcoming, and innovative environment. Every BD team member brings something unique to our company. We want to hear your story. Apply now! Check our website. Exigências Escolaridade Mínima: Ensino Superior Inglês (Avançado - Requerido)
Client Marketing Manager - Remote Work / Ref. 1019E
BairesDev, Maceió, AL
Descrição Área e especialização profissional: Marketing - Marketing Nível hierárquico: Encarregado Número de vagas: 10 Local de trabalho: Maceió, AL BD is proud to be the fastest-growing company in America. With people all over the world and world-class clients, we are only as strong as our multicultural teams. To consistently deliver the highest quality solutions, we only hire the Top 1% of the best talents and we challenge them on exciting projects. Client Marketing Manager at BD We are looking for a Client Marketing Manager to join our team and improve the client experience and every point of contact of our prospects’ customer journey. What You’ll Do: Generate and lead marketing campaigns. Provide original content: case studies, blog posts, infographics, videos, and white papers. Coordinate the look & feel consistently between our marketing materials and collaterals. Supervise internal and external providers to guarantee on-time and quality delivery. Help the sales team to improve communication with our clients and prospects. Here’s what we are looking for: +5 years of proven experience in Marketing, Communication, Advertising, or related field. 3+ years in sales enablement. Understanding of marketing and sales touchpoints. Social media savvy, and knowledge of design tools. Advanced English Level. How we do make your work (and your life) easier: 100% remote work. Hardware setup for your WFH. Flexible hours. Paid parental leave, vacation & holidays. Diverse and multicultural work environment. Excellent compensation — well above the market average. BD is a place only for those who dream high & work hard to get there, those who love what they do & know that working as a team they'll do even better. BD is a place for those who are never satisfied with the first solution! Do you see yourself as one of these people? Apply now! Check our website. Exigências Escolaridade Mínima: Ensino Superior Inglês (Avançado - Requerido)
Marketing Manager
Detsoft, São Paulo, SP
Descrição Área e especialização profissional: Marketing - Marketing Nível hierárquico: Gerente Local de trabalho: São Paulo, SP Responsibilities Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Requirements BS/MS degree in marketing or a related field Proven working experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) Working knowledge of ad serving tools (e.g., DART, Atlas) Experience in setting up and optimizing Google Adwords campaigns Working knowledge of HTML, CSS, and JavaScript development and constraints Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement Exigências Escolaridade Mínima: Pós-graduação - Mestrado
Performance Marketing Manager
WORKLING, São Paulo, SP
Descrição Área e especialização profissional: Informática, TI, Telecomunicações - Programador / Desenvolvedor Nível hierárquico: Gerente Local de trabalho: São Paulo, SP Location: Remote - Latin American Candidates Overview of the Role: We are looking for a growth-minded Performance Marketing Manager with experience driving top-of-funnel (TOF) results to join our Marketing team. You will play a critical role in the growth of Workling, owning our supply generation strategy to attract and acquire talent to the Workling marketplace. This is a high-impact role with a focus on talent growth via performance marketing campaigns, channel optimization and funnel design and experimentation. This role reports to the Head of Growth and is a great opportunity for someone looking to accelerate their marketing career at a fast-growing marketplace startup. As part of the team, you will:- Develop and iterate on long-term supply generation strategy and launch campaigns that drive Workling toward talent growth targets- Analyze Workling’s Marketing and Recruiting data to understand key levers of supply generation and to identify growth opportunities- Own Workling’s third-party marketplace (TPM) channel efforts, working closely with Recruiting, Operations, and Marketing to maximize yield of applicants attracted to Workling positions- Collaborate with Design and rest of Marketing team to ideate and launch experiments to optimize job postings and sponsored Job Board listings, to maximize yield and conversion rates- Partner with Recruiting to define talent lifecycle KPIs, follow-up SLAs, and ensure proper visibility into talent pipelines via reporting/dashboards- Develop supply generation economics to understand cost per acquisition (CPA) and return on investment (ROI) to maximize yield from Job Boards and other channels- Monitor supply generation trends (prospects, applicants, candidates, hired) and report to leadership and GTM teams on findings as well as recommended actions- Identify additional opportunities to grow contact list and define and execute on a nurture strategy to build relationships with prospects via content and community- Partner with Product, Marketing and Content to ensure alignment between supply generation and broader team efforts/goals Key qualifications and Skills to succeed in this role: - Intermediate to Advanced English, Native Spanish- 5+ years of experience in a Performance Marketing Manager role or similar- Bachelor’s Degree in Commerce, Economics, Computer Science, Marketing or related field - Experience working in a high growth startup, preferably SaaS- Experience with conversion rate optimization and A/B experimentation- Analytical growth mindset with good problem-solving skills- Excellent written and verbal communication- Good organizational skills- Ability to work as part of a team and independently- Attention to detail Required Skills + years of experience Digital Marketing 5+- Search Engine Marketing 5+- Performance Marketing 5+- Conversion Rate Optimization 5+- Google Analytics 5+ Desired Skills + years of experience LinkedIn Ads 3+- Google Ads (AdWords) 5+- Facebook Ads 5+- LinkedIn Recruiter 2+- Applicant Tracking Systems 2+ In return, we offer: Plenty of room for your own ideas..-space to try, fail and learn!- 100% remote work from anywhere in a distributed team- Flexible hours to make your own schedule- International company with diversity and multicultural inclusion- Generous paid time off and local holidays- Computer equipment setup for you to work from home- Growth opportunities and professional development in a high growth startup Company OverviewWorkling is a talent acquisition marketplace whose mission is to unlock the professional potential of smart people everywhere. Workling helps companies move faster to hire remote, top-tier talent from anywhere in the world. Exigências Escolaridade Mínima: Ensino Superior Inglês (Avançado - Requerido)
Sr. SMB Marketing Manager, Seller Marketing
Amazon, Sao Paulo, SP, BR
DESCRIPTIONAre you ready to be a pioneer? Are you excited about the opportunity to empower Small and Medium Businesses (SMBs) and entrepreneurs to start, grow and turbocharge their business with Amazon?We believe that empowering SMBs to build digital skills and get online is essential to support their long-term growth and sustainability. We are looking for a bright and ambitious individual to join our team as Small Business Empowerment Sr. Marketing Manager, to help build resources that will boost SMB Selling Partners on Amazon. In addition, work in building relationships with local small business groups and associations and governments to spread awareness of how Amazon can support local businesses. Through these organizations you will drive adoption of our tools, educate regional policy makers on how Amazon can benefit their local area, and collect feedback to help build new SMB initiatives.Key job responsibilities• Become an influential stakeholder, spokesperson and leader by supporting Amazon’s public policy team to build relationships with external groups to create awareness of Amazon’s support for small businesses and drive adoption of our tools.• Lead local stakeholders to coordinate educational events and small business accelerator programs in regions across Brazil and Latin America for SMB owners and entrepreneurs, run in partnership with the local governments, associations and partners.• Drive adoption of the suite of tools that Amazon has to offer SMBs, including the Amazon Small Business Accelerator, Selling on Amazon, Fulfilment by Amazon, Global Selling, and more.• Lead local stakeholders to boost sales from SMB Selling Partners from minorities. Work with Marketing and PR teams to drive awareness and traffic to boost sales, and optimize budgets and channels accordingly.• Source case studies of businesses already using Amazon’s tools to support outreach to policy makers and to feature in online and offline marketing and PR. Set the strategy on how best to leverage the database of case studies externally and to build briefing templates that cover Amazon’s support for SMBs.• Work with the PR team to drive regional coverage of our local initiatives and events, including case studies to improve general perception around Amazon’s role towards supporting local small businesses.• Create a network across various Amazon departments to build a joined-up approach for outreach to external organizations.A day in the lifeThe ideal candidate will be an experienced leader with a passion for Small Business Empowerment and entrepreneurship. They would be highly organized, and on top of the details, with experience in event planning. They can work independently to prioritize opportunities and deliver results, but will also be required to collaborate with other teams including Public Relations and Public Policy. They will have strong people skills and will be comfortable building new relationships with senior external stakeholders and policy makers. They would have excellent presentation skills.About the teamSmall Business Empowerment is a global team that focuses on driving initiatives that help to showcase the stories and products from local small business selling partners. We measure the impact in their businesses, and make sure to empower businesses from different regions, backgrounds and sizes.We are open to hiring candidates to work out of one of the following locations:Sao Paulo, SP, BRABASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- 7+ years of developing and managing acquisition marketing or channel programs experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience developing and executing campaigns across a multitude of timezones and languagesPREFERRED QUALIFICATIONS- Experience driving direction and alignment with large cross-functional teams and agency partners- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Brand Marketing Manager, Marketplace Seller Marketing
Amazon, Sao Paulo, SP, BR
DESCRIPTIONCome build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier—whoever that customer or partner may be. In that pursuit, Amazonians have developed many products and services that have transformed the way our customers and selling partners live their lives and run their businesses. Together we are building the future, one innovative product, service, and idea at a time. Amazon Seller Marketing team is responsible for driving seller acquisition to all categories available on the marketplace. We own both strategy and execution of Marketing channels and programs.We are looking for a creative, results-driven Marketing Manager to drive the awareness strategy for Amazon Marketplace in Brazil, owning the branding, social and influencers activities. This role will own our online & offline awareness marketing initiatives and channels, creating and managing campaigns to improve awareness, generate brand recall, and improve our top funnel recruitment results.A successful candidate will need to both see the big picture, be strategic and be able/willing to execute rapidly. The ideal candidate has proven success of creating and executing effective awareness marketing strategies across multiple channels, testing and launching new tactics, measuring results and optimizing performance over time against a clear set of measurable targets.This role will own reporting of key content and marketing metrics to the leadership team and broader organization, partner with central marketing teams and influence with senior stakeholders. This is a fast-moving role, requiring strong prioritization and communication skills. Day-to-day activities will change constantly as our business grows and this person can expect to build marketing programs that reaches thousands of potential selling partners. Being flexible and comfortable with ambiguity will be required for success. The ideal candidate is able to conduct themselves autonomously, successfully manage a demanding project pipeline, and effectively communicate and foster strong relationships with the team.Key job responsibilities• Create and execute Brazil´s marketing plan in online and offline media channels, aligned to business priorities • Manage all aspects of campaign creation: strategy building, doc writing, planning, messaging, creative, content and design, launching, optimizing and reporting.• Be the main point of contact and manage content creation, social media and paid media agencies, ensuring bar-raising execution. • Conduct deep dive analyses to understand campaign performance, business impact metrics and uncover customer insight.• Collaborate with internal and external insights teams to identify opportunities and leverage them in creating strong narratives for our audiences. • Own the Social Media strategy in order to increase our potential audience and grow engagement with the current one through our owned channels. • Develop seller-facing creative content to grow Top of Mind Awareness and attract potential selling partners• Own the influencer strategy for Sell with Amazon.• Maintain a high bar for Selling Partner-facing content, and ensure campaigns are executed to the highest standard.About the teamInclusive team cultureAt Amazon we embrace our differences and we are committed to furthering our culture of inclusion. We host annual and ongoing learning experiences. Amazon’s culture of inclusion is reinforced within our 14 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trustWork Life BalanceWe believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.Mentorship & Career GrowthOur team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional.We are open to hiring candidates to work out of one of the following locations:Sao Paulo, SP, BRABASIC QUALIFICATIONS- 5+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience managing budgets- Excellent communication skills (verbal and written / advanced English)PREFERRED QUALIFICATIONS- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation- Experience managing external agencies (creative, social, content)
Website and Content Marketing Manager, Latam Selling Partner Marketing
Amazon, Sao Paulo, SP, BR
DESCRIPTIONAt Amazon Brazil we value Diversity, Equity and Inclusion (DEI) in all our job positions, therefore, we act intentionally so that our internal environment reflect the plurality of the businesses we play and the customers we serve. In Brazil, we have a Diversity, Equity and Inclusion squad, which is formed by representatives from different roles and areas, as we understand that this agenda must have different perspectives and multiple experiences. Our leadership is committed and understands more and more their role in sharing and acting on our leadership principles, with the purpose of ‘Strive to Be Earth's Best Employer’. Understanding our responsibility and our need for chanAt Amazon Brazil we value Diversity, Equity and Inclusion (DEI) in all our job positions, therefore, we act intentionally so that our internal environment reflect the plurality of the businesses we play and the customers we serve.In Brazil, we have a Diversity, Equity and Inclusion squad, which is formed by representatives from different roles and areas, as we understand that this agenda must have different perspectives and multiple experiences. Our leadership is committed and understands more and more their role in sharing and acting on our leadership principles, with the purpose of ‘Strive to Be Earth's Best Employer’. Understanding our responsibility and our need for change, we are conscientious that ‘Success and Scale Bring Broad Responsibility’.Our affinity groups are built from and by volunteers from different businesses and they are an active part of our DE&I strategies definition. Besides that, they act as ambassadors of this agenda, and they will support you from Day1. Remember, at Amazon ‘It’s always Day1’. Our groups are organized in the following fronts: BEN - Black Employee Network, Women@Amazon, Glamazon (LGBTQIA+) and People With Disabilities, to be launched in 2022. ge, we are conscientious that ‘Success and Scale Bring Broad Responsibility’. Our affinity groups are built from and by volunteers from different businesses and they are an active part of our DE&I strategies definition. Besides that, they act as ambassadors of this agenda, and they will support you from Day1. Remember, at Amazon ‘It’s always Day1’. Our groups are organized in the following fronts: BEN - Black Employee Network, Women@Amazon, Glamazon (LGBTQIA+) and People With Disabilities, to be launched in 2022. Amazon Latam Selling Partner Marketing team is responsible for driving seller acquisition to all categories available on the marketplace. We own both strategy and execution of marketing channels and programs. We are looking for an experienced and results-driven Marketing Manager to manage our selling partner facing websites across Latam.Your job will be to create content, new pages, run tests and and own the analytics of our websites, helping to drive registrations of new sellers on Amazon, and increase programs awareness. You will also be responsible for managing the roadmap of 4 outsourced headcounts that will take care of operational tasks from page creation, asset development and other responsibilities.The ideal candidate will be highly collaborative, self-starter, with strong customer focus, and project management skills, working in a fast-paced, data-driven environment. The candidate has proven success of creating content, testing and launching new tactics, measuring results and optimizing performance over time against a clear set of measurable targets.You will partner with Amazon’s category teams, product and program management, supply chain, and business leaders in Brazil, as well as teams across geographies.Key job responsibilities * Working closely with product, program and business stakeholders to create and maintain website pages for programs, events and educational content * Launching new website features in collaboration with global stakeholders * Driving experiments to improve conversion across the website and tracking performance analysis * Owning content production for blog and newsletter * Deep understanding of the selling partner and customer, by conducting surveys and UX research, with obsessive understanding of new opportunities * Leading cross-functional marketing initiatives in partnership with key stakeholders * Work with central product teams for driving technical improvements and new features roadmap for the website * Managing goals, roadmap and ways of working of 4 outsourced headcounts from IndiaWe are open to hiring candidates to work out of one of the following locations:Sao Paulo, SP, BRABASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using Microsoft Excel to manipulate and analyze data- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completionPREFERRED QUALIFICATIONS- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Product Marketing Manager
Cassio Mattos Group, São Paulo, SP
Fintech da região Sudeste do Brasil contrata Product Marketing Manager.ATIVIDADES DA VAGA:Desenvolver a estratégia de marketing do produto e garantir sua entrega. Trabalhar com a equipe de desenvolvimento de produto para criar um plano de lançamento de novos recursos e serviços.Apoiar o treinamento de vendas do produto.Apresentar e demonstrar a plataforma em eventos comerciais e próprios, webinars etc.ESCOLARIDADE:Formação superior completa em áreas afins.Desejável pós graduação.REQUISITOS:Sólida experiência com marketing de produto.Experiência em SaaS.Inglês fluente.A EMPRESA OFERECE:Remuneração mensal.Benefícios.